# Paywall structured data seo

**URL:** <https://forum.ghost.org/t/paywall-structured-data-seo/35272>\
**Category:** Ideas\
**Created:** [January 4, 2023, 8:12pm UTC](https://forum.ghost.org/t/paywall-structured-data-seo/35272 "2023-01-04T20:12:56Z")\
**Posts on this page:** 2\
**Page:** 1

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**Author:** ![Leepish](https://avatars.discourse-cdn.com/v4/letter/l/53a042/32.png) [@Leepish](https://forum.ghost.org/u/Leepish)\
**Post date:** [January 4, 2023, 8:12pm UTC](https://forum.ghost.org/t/paywall-structured-data-seo/35272/1 "2023-01-04T20:12:56Z")

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I was reviewing one of my paywalled posts and noticed the structured data doesn’t match what’s described in this Google page about paywall pages.

Does this need adding to the backlog, as I thought Ghost had most SEO things out the box.

I might be completely wrong, I’m not an SEO. But thought I’d share

> **[Subscription and Paywalled Content Markup | Google Search Central...](https://developers.google.com/search/docs/appearance/structured-data/paywalled-content)**
>
> Structured data can help subscription and paywalled content to be indexed by Google. Learn SEO best practices for paywalled content with this guide.

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**Author:** ![slowernet](https://sea1.discourse-cdn.com/flex015/user_avatar/forum.ghost.org/slowernet/32/30183_2.png) [@slowernet](https://forum.ghost.org/u/slowernet)\
**Post date:** [April 30, 2024, 10:51pm UTC](https://forum.ghost.org/t/paywall-structured-data-seo/35272/2 "2024-04-30T22:51:21Z")

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Not an expert, but my guess:

Ghost uses a server-side paywall that prevents post content from being included on the page at all. The “isAccessibleForFree” & “hasPart” structured data isn’t applicable, because it are intended to make clear that you are not “cloaking” content that **is** present (and can be indexed) but invisible to end users.
