# Upcoming removal of AMP in Ghost 6.0: What you need to know **URL:** \ **Category:** News\ **Created:** [November 29, 2023, 5:38pm UTC](https://forum.ghost.org/t/upcoming-removal-of-amp-in-ghost-6-0-what-you-need-to-know/43034 "2023-11-29T17:38:53Z")\ **Posts on this page:** 13\ **Page:** 1
**Author:** ![RyanF](https://sea1.discourse-cdn.com/flex015/user_avatar/forum.ghost.org/ryanf/32/17448_2.png) [@RyanF](https://forum.ghost.org/u/RyanF)\ **Post date:** [November 29, 2023, 5:38pm UTC](https://forum.ghost.org/t/upcoming-removal-of-amp-in-ghost-6-0-what-you-need-to-know/43034/1 "2023-11-29T17:38:53Z")
We’re removing the AMP integration in Ghost 6.0. Users will begin seeing inline messaging about our intent to remove AMP in [upcoming versions of Ghost](https://github.com/TryGhost/Ghost/pull/19178). We share some background info and reasons behind removing AMP below. ## What’s AMP? AMP (formerly “Accelerated Mobile Pages”) was initially launched by Google in 2015. It was intended to speed up web page loading on mobile devices. However, advances in web tech and other changes have made AMP irrelevant. ## Why is it being removed from Ghost? 1. **Advancements in web dev** : Web tech has gotten really good at building lightning-fast web pages, and mobile browsers are much more efficient. These advancements mean that websites can be faster than AMP, making its use unnecessary. 2. **SEO** : Initially, Google prioritized AMP in results. However, [it’s no longer a ranking factor](https://www.searchenginejournal.com/ranking-factors/amp-google/). This change means websites can achieve good search engine rankings based on overall performance and user experience rather than relying on AMP. 3. **Limitations on design and functionality** : To achieve performance benefits, AMP restricts HTML, CSS, and JS usage. This hinders brand identity and site functionality, and, if you were using custom AMP templates, forces you to maintain them in your theme. 4. **User experience** : AMP pages are often served from Google’s cache, leading to issues with branding (URLs displaying a Google domain) and potentially creating a disjointed user experience. 5. **Decreased adoption** : Many publishers (Vox, Buzzfeed, Washington Post) and websites (Twitter/X, Search Engine Land) have already dropped support for AMP. The TL;DR here is that we’re dropping AMP because it no longer provides performance or SEO benefits, offers a worse user experience, and diverts our attention away from developing other features. ## What do I need to do? Nothing at the moment. Check whether AMP is enabled on your site by going to **Settings** → **Integrations** → **AMP**. Disable AMP now to prepare for the removal in Ghost 6.0. ![CleanShot 2023-11-29 at 11.53.10](https://us1.discourse-cdn.com/flex015/uploads/ghost2/original/3X/c/3/c3fbce870cfe3734f9f0eb9c0142e97777e743e4.png) We’ll provide additional guidance as we approach Ghost 6.0. If you have any additional questions about removing AMP, please share them below. ---
**Author:** ![pops](https://sea1.discourse-cdn.com/flex015/user_avatar/forum.ghost.org/pops/32/27564_2.png) [@pops](https://forum.ghost.org/u/pops)\ **Post date:** [November 29, 2023, 7:14pm UTC](https://forum.ghost.org/t/upcoming-removal-of-amp-in-ghost-6-0-what-you-need-to-know/43034/2 "2023-11-29T19:14:29Z")
If we’ve been using it and turn it off, how will that affect site indexing and potential impact for SEO? ---
**Author:** ![RyanF](https://sea1.discourse-cdn.com/flex015/user_avatar/forum.ghost.org/ryanf/32/17448_2.png) [@RyanF](https://forum.ghost.org/u/RyanF)\ **Post date:** [November 29, 2023, 8:17pm UTC](https://forum.ghost.org/t/upcoming-removal-of-amp-in-ghost-6-0-what-you-need-to-know/43034/3 "2023-11-29T20:17:25Z")
All things being equal, you should see no change in SEO. Here are some resources on the question: - [Here’s Google Search’s John Mueller saying that AMP isn’t a ranking factor](https://twitter.com/JohnMu/status/824185977098960897) - [A nice overview from Search Engine Journal on AMP and SEO](https://www.searchenginejournal.com/ranking-factors/amp-google/) - [The analytics company Plausible provides a good summary of the situation](https://plausible.io/blog/google-amp) With that being said, Ghost sites can be fairly unique, with custom routing, custom themes, or other special configuration options. Therefore, it’s wise to monitor analytics closely after turning off AMP to assess whether any additional changes need to be made. ---
**Author:** ![DanHakimi](https://sea1.discourse-cdn.com/flex015/user_avatar/forum.ghost.org/danhakimi/32/23986_2.png) [@DanHakimi](https://forum.ghost.org/u/DanHakimi)\ **Post date:** [November 30, 2023, 1:26am UTC](https://forum.ghost.org/t/upcoming-removal-of-amp-in-ghost-6-0-what-you-need-to-know/43034/4 "2023-11-30T01:26:15Z")
Amen. Amp was a pox on the internet, and I’m happy to see it’s dying. ---
**Author:** ![ChrisM](https://sea1.discourse-cdn.com/flex015/user_avatar/forum.ghost.org/chrism/32/24817_2.png) [@ChrisM](https://forum.ghost.org/u/ChrisM)\ **Post date:** [November 30, 2023, 2:15pm UTC](https://forum.ghost.org/t/upcoming-removal-of-amp-in-ghost-6-0-what-you-need-to-know/43034/5 "2023-11-30T14:15:28Z")
@RyanF How close are we to Ghost 6.0? ---
**Author:** ![RyanF](https://sea1.discourse-cdn.com/flex015/user_avatar/forum.ghost.org/ryanf/32/17448_2.png) [@RyanF](https://forum.ghost.org/u/RyanF)\ **Post date:** [November 30, 2023, 4:30pm UTC](https://forum.ghost.org/t/upcoming-removal-of-amp-in-ghost-6-0-what-you-need-to-know/43034/6 "2023-11-30T16:30:08Z")
No ETA yet. Any updates will be posted to the Forum! ---
**Author:** ![BillBennett](https://sea1.discourse-cdn.com/flex015/user_avatar/forum.ghost.org/billbennett/32/19872_2.png) [@BillBennett](https://forum.ghost.org/u/BillBennett)\ **Post date:** [December 2, 2023, 6:55am UTC](https://forum.ghost.org/t/upcoming-removal-of-amp-in-ghost-6-0-what-you-need-to-know/43034/7 "2023-12-02T06:55:15Z")
How does this affect Ghost Pro? ---
**Author:** ![ajfriesen](https://sea1.discourse-cdn.com/flex015/user_avatar/forum.ghost.org/ajfriesen/32/15768_2.png) [@ajfriesen](https://forum.ghost.org/u/ajfriesen)\ **Post date:** [December 2, 2023, 8:03am UTC](https://forum.ghost.org/t/upcoming-removal-of-amp-in-ghost-6-0-what-you-need-to-know/43034/8 "2023-12-02T08:03:59Z")
I deactivated it long time ago because I often want to see the real page. My viewers should not have that painful experience with AMP. Thanks for cleaning up! ---
**Author:** ![block](https://avatars.discourse-cdn.com/v4/letter/b/839c29/32.png) [@block](https://forum.ghost.org/u/block)\ **Post date:** [December 2, 2023, 9:31pm UTC](https://forum.ghost.org/t/upcoming-removal-of-amp-in-ghost-6-0-what-you-need-to-know/43034/9 "2023-12-02T21:31:41Z")
“Killed by Google” strikes again 😂 ---
**Author:** ![RyanF](https://sea1.discourse-cdn.com/flex015/user_avatar/forum.ghost.org/ryanf/32/17448_2.png) [@RyanF](https://forum.ghost.org/u/RyanF)\ **Post date:** [December 4, 2023, 2:27pm UTC](https://forum.ghost.org/t/upcoming-removal-of-amp-in-ghost-6-0-what-you-need-to-know/43034/10 "2023-12-04T14:27:57Z")
There’s nothing different here for self-hosters vs Ghost(Pro). ---
**Author:** ![epinardscaramel](https://sea1.discourse-cdn.com/flex015/user_avatar/forum.ghost.org/epinardscaramel/32/1432_2.png) [@epinardscaramel](https://forum.ghost.org/u/epinardscaramel)\ **Post date:** [December 8, 2023, 1:29pm UTC](https://forum.ghost.org/t/upcoming-removal-of-amp-in-ghost-6-0-what-you-need-to-know/43034/11 "2023-12-08T13:29:47Z")
That’s great news! ⠀ ---
**Author:** ![Colwynn\_Design](https://sea1.discourse-cdn.com/flex015/user_avatar/forum.ghost.org/colwynn_design/32/18144_2.png) [@Colwynn\_Design](https://forum.ghost.org/u/Colwynn_Design)\ **Post date:** [December 21, 2023, 7:30pm UTC](https://forum.ghost.org/t/upcoming-removal-of-amp-in-ghost-6-0-what-you-need-to-know/43034/12 "2023-12-21T19:30:38Z")
After disabling AMP, what will happen with existing backlinks using the amp url? Do I need to add redirects for them all? ---
**Author:** ![system](https://us1.discourse-cdn.com/flex015/uploads/ghost2/original/2X/b/ba9ce5100b8bb264586f4f572545596b2ce3f081.png) [@system](https://forum.ghost.org/u/system)\ **Post date:** [January 4, 2024, 7:31pm UTC](https://forum.ghost.org/t/upcoming-removal-of-amp-in-ghost-6-0-what-you-need-to-know/43034/13 "2024-01-04T19:31:00Z")
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