Ember & Ink: A New Approach to Marketing

Hi everyone — I’m Violet McCleod, a writer and marketing strategist, and the founder of Ember & Ink, a collaborative studio and creative job board rooted in shared work, mutual support, and narrative craft.

We’re using Ghost to power our public-facing newsletter, which serves as both a storytelling platform and a connective thread across our creative network.

What We’re Building:
Our newsletter blends editorial essays, creative roundups, and project spotlights with themed content like:

– Behind-the-scenes process notes from games, podcasts, and novels
– Reflections on sustainable creativity, artistic identity, and ethical marketing
– Community interviews and member features
– Calls for collaboration, commissions, and open creative roles
– Gentle accountability and creative encouragement

The tone is thoughtful, human-first, and quietly radical. We’re here for the storytellers who’ve been burned by hustle culture and are ready to build something slower, truer, and more supported.

Why Ghost?
We chose Ghost because we wanted a clean, readable platform that honors longform writing and community-driven updates—without ads, clickbait, or algorithmic clutter. Ghost’s support for membership tools and transparent publishing makes it an ideal home for a network like ours.

If you’re building community around story, art, or collaborative work—we’d love to connect, swap ideas, or learn how you’re using Ghost in similar ways.

Thanks for reading!