I am trying many different tools and workflows these days for making my content planning, automation, and optimization work better. Ghost is already giving a very clean publishing experience, but I want to know how other creators are managing their editorial process, especially when there are many content categories to handle.I am checking some automations for things like making outlines, arranging topic clusters, scheduling posts, and keeping content similar on different platforms. If anyone is using custom integrations, APIs, or simple workflows that make the process smoother, I will be happy to hear your suggestions.My main work is actually in a very different field, MEP estimation, but I am trying to use the same type of structured system here also. In my industry, accuracy and workflow efficiency are important, and I feel this thinking is also useful for content production.If you have any tips, tools, or examples from your own automation setup, I would be very thankful to learn from you.
What actually worked for me was keeping it simple. I use something like Notion just to track ideas and status, nothing fancy. Ghost is only for publishing. Once a post is ready, it goes there, scheduled, done.
For automation, I only use it for boring stuff like rough outlines or reformatting posts for other platforms. Anything more than that usually breaks or just adds extra steps.
The biggest shift was thinking less about tools and more about having a repeatable flow. Once that’s clear, you don’t really need much automation.