Has anyone found a good way post your Ghost site and content so that LinkedIn’s algorithms play more nicely and increase exposure to your work for your followers?
Just giving this a bump, as i’m curious too.
LinkedIn is a platform that I’ve been solely focused on for the last year, as a communicator in football, specifically.
The best way to increase engagement on LinkedIn is to post things that you think will inspire people to say “this isn’t Facebook.” It seems completely counter-intuitive, but, telling a personal story about the way you got to the place where you launched your business, or you launched the thing you’re using Ghost to “sell” and having a button on your personal profile is my very best advice.
Its really helpful for me also.
There’s a new guide from Neal Schaffer out which you might like to look at. Just released last week. It’s called Maximizing LinkedIn for Business Growth. Highly recommended read. only $0.99 at time of writing.
PS This is NOT an affiliate link. Simply a tidy link for me.
LinkedIn is a great source to promote yourself. The best way to increase engagement is participating in the discussions and posting solutions to the latest problems in your niche.
A little late responding to this, though thank you - I’ll check it out!