Creating an Effective Content Cadence

Now that I have my site up, I want to develop a proper content cadence to get people interested in the content we’re creating.

Content creation schedule:

  • Livestream on Thursday morning (YouTube, LinkedIn, etc.)
  • Podcast release Friday morning (audio from the Livestream)
  • Blog post every two weeks

I’m thinking I could do a Sunday newsletter to announce the Livestream topic and provide the links. Send out a notification to subscribers when the podcast is released (on the blog) and when there’s a noteworthy blog post (otherwise it would be rolled up into the newsletter).

The newsletter would also have a few other items (all high value).

This seems like a lot of emails. Or is it that I haven’t been emailing enough before?