I took a PRO plan of Ghost even though I could not afford it for my business only to find out I cannot store anything other than the name and email address without complex coding and integrations. This is my sincere feature request to look into the Signup Forms.
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This is low hanging fruit for the devs and incredibly basis info. Phone# and Adress data points, at the very least. Or just put 4-6 dummy data points in that can be assigned by the site owner? Surely that’s not a big lift.