I use clearbit to enrich the data about my users. At the moment all they do to signup is enter their email address - I do a manual lookup on clearbit, to get their name and also get a sense of who they are and to label them accordingly on the back-end. It helps me analyze their open rates etc for fine-tuning.
I am wondering, as this scales, will there be native integration between the Ghost platform and utilities like Clearbit (without having to go through Zapier)?
While the value prop of Ghost was that it cuts down on the cost of the stack, a 20$ per mo here and there, starts to add up.