🚀 Advancing your SEO

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Do you feel seen? Heard? Maybe a little ignored? If you felt like 2025’s spotlight was on other publications and not your own, it’s time to get unapologetically loud in 2026, and having a well-polished SEO plan roaring into the new year is just what you need. This week’s newsletter is about leveraging search engine optimization for your protected content, what SEO trends to watch for, and why discipline will be your winning strategy. Let’s go!

In this week’s issue :incoming_envelope:

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One of the tips in this article is to “consider turning some of your best blog posts into YouTube videos to help your written content rank better,” but I’m not sure how to effectively link YouTube videos and newsletter posts so that SEO algorithms know they’re linked. Please explain this.

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It’s called back linking :slight_smile:

The more links you have back to a single article, the higher the chances of it ranking higher. This is viewed as a credible source if many platforms carry that single link.

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backlinking is the most important in SEO, you should start doing AI SEO today too

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I was thinking about this after you mentioned that message. Prompted me to think of a solution I can bring to my clients. AI is very intuitive.

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No longer true. It remains an important signal in the algorithm, but far from the single most important one.