Ahrefs does link checks and suggestions for free.
What Ghost is missing for SEO is tools to automatically insert links, a leaky paywall option, easier SEO configurations and default settings (like Yoast), easy bulk editing (can’t even open posts in a new window in the editor), and better internal searches/filters (show all posts with the same keyword in a single page for bulk editing, etc).
Ghost is easy and just works.
Wordpress is complex and doesn’t work if you don’t know exactly what you do.
I LOVE ghost.
I hear you on all of this. I use Neuronwriter sometimes to check the keywords, etc. I follow basic best practices.
My site performs waaaaay better since migrating to Ghost a couple of years ago. All of those bells and whistles are more code and more bloat for Google/Bing to sort through.
I find the simplicity of Ghost’s interface not only encourages me to write more often, its performance on the SEO front is superior.
Saw this old thread and couldn’t resist adding that switching to Ghost boosted my site speed a lot, which seemed to help my rankings over time. I still do manual keyword checks, but I haven’t missed Yoast. Curious if anyone here uses extra tools with Ghost, like Ahrefs or SEOTesting, to track changes more closely
i’ve seen Ghost do a neat job with clean markup and fast loads, so google usually picks things up quicker for me than on my old Wordpress setups. I still add schema and tune titles manually but fewer moving parts means less stuff breaking. This article https://crowdo.net/blog/ai-search-revolution-website-still-matters/, also nudged me to focus more on structured data and citations which ghost handles pretty smoothly