One of the most requested features in Ghost history has been the ability to send a welcome email when someone new signs up.
Starting today, automated welcome emails are now built right into Ghost .
What's new
Ghost now supports automated welcome emails for both free and paid members. Once enabled, new subscribers will receive a welcome email right away. If you have paid subscriptions enabled, you can also send a separate email to new paid members when they start their subscription — so free and paid members each get a tailored first impression directly from you.
Both emails are fully customizable. Set your own subject line, write your own message, and make sure every new member is onboarded in your voice, with your brand and style front and center.
Welcome emails are off by default. To enable, head to Settings → Welcome emails to craft the right message for your audience and start sending.
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Already using welcome pages? They're not going anywhere. Welcome pages redirect new subscribers to a specific page on your site and can be set individually for each tier, providing a perfect complement to welcome emails on the web. Set up a welcome page →
The road ahead
This is our first step toward a more robust automation suite in Ghost. We know welcome emails are just the tip of the iceberg — drip sequences, lifecycle messaging, re-engagement campaigns — there's a lot more ground to cover, and your feedback will be critical in shaping what comes next.
To make that easier, we've added a new Feedback link to your left sidebar in Ghost Admin. Let us know what you'd like to see next for automations — or anything else you think would make the product more valuable based on the way you use Ghost.
Ghost(Pro) users can log in and start enjoying all of this right away! If you're a developer, self-hosting Ghost, you'll need to update to the latest version to get access to everything that's new.
With sites lite 404 Media, Tangle, The Lever etc already using https://outpost.pub/ why compete, when a rather amazing and robust solution already exists well beyond a single welcome email?
For details of webinars run by Lex Roman at revenuerulebreaker.com on using Outpost, the most recent was held last night as it happens, check out Lex’s work. They won’t disappoint.
I think it’s great that these features are starting to come to core! Outpost is great, but why rely on third party paid services for something so fundamental that really should be in Ghost itself. This is a solid start - it would obviously be nice for those emails to be more featureful (eg, include a list of popular posts to start with, add graphics, make it look as nice as an actual newsletter), but I suppose we’re being asked to ask for those by the button now!
I’m really hoping more features become built-in. I totally agree with @ppittman – nothing quite compares to native features. Third-party platforms and connections can sometimes fall apart and often need technical know-how.
These features should really be part of Ghost itself. Things like drip sequences, dynamic content, advanced CTAs, automations, digital products, and more could really make Ghost even better and empower its users.
For example, I wrote about enhanced CTAs a while back:
I’m really excited to see all the features Ghost ships next! Let’s go
I made another thread before reading this, but is it possible to add rich elements to the emails? The changelog implies so, but I don’t seem to be able to and the emails look rather bland right now.
Personally, with all the money that Outpost can both make you and save you, and the hours of time saved with their set and forget automations, I’d rather use them, than wait years for Ghost to catch up. It’s not about being built in or integrated. It’s about making a decent living in a world going mad with all the noise online. But if money’s not an issue for you …
Fantastic feature. Thanks so much for adding it! I (and I assume others) have different paid tiers and would love to have the possibility of creating different welcome mails for new members on those tiers. Would that be easy to implement?
what’s with all the spam in this thread? that other site looks like it offered one actual feature I wasn’t already getting for free, and this was it. most of the home page looks like word salad to drag you into a subscription you don’t need or want by vaguely implying that it will make you more money without actually telling you how.
